You deserve more from your media agency.

Media planning and buying is more than Ratings, Rankers, and Reach.

 

A true media partner understands your business strategy, market share, revenue goals, profitability, cost-of-customer acquisition and more. Together we can create, execute and continuously deliver a paid media program that drives real business results for your organization.

Let Us Help You Grow

Tell us a little bit about yourself and we’ll connect you with the right expert to help make your project a success!

Let's Talk About Your Media Plan

We’re helping national, regional, and local clients execute high performing radio, tv, print, and outdoor ad campaigns by focusing on business strategy and ROI on every campaign. When it comes to your media budget, we make every dollar count.

RADIO
TV
PRINT
OUTDOOR
DIGITAL

How We Do It

Our approach

The “WHO”

Who is your best customer? Who is most likely to convert? How do they think, act, and respond to an ad? Before we start building your plan, we ensure we know exactly who we’re trying to reach, where they are, and the most efficient time to reach them to get them to take the action you want. The right message, to the right person, at the right time will deliver a qualified prospect to your doorstep, ready to buy.

We never quit.

Mike Tyson famously said “Everyone has a plan until they get punched in the mouth”. In advertising, even the most strategic media plan is worthless if it doesn’t deliver results. Through our daily and weekly reporting, we consistently look for opportunities to improve our campaign performance based on actual results and real-time data. We proactively look for opportunities to adjust creative, placement, and channel based on how your audience is responding to your ads in order maximize ROI at every turn.

Daily/Weekly Audits and Channel Review.

What gets measured, gets done. A media plan is a great start, but without diligent follow up, are your ads really running at the right times? Are they running at all? We work closely with media reps, sales managers, and traffic managers to make sure every promise made during negotiation is kept, and that your media placement/rotation is giving you the best chance for success.

how do you measure success? let’s track that.

However you want to measure success, that’s what we’ll do. We’ll build an ROI dashboard to help you track campaign performance, and help measure success through your organization with your own CRM, or using a tool we build just for you. Is success for your company best measured in online sales?  Phone calls? Form submissions? Net Profit? Whatever success metrics are most important to you, we’ll make our top priority.

DATA IS Important. So are people.

Programmatic, AI-fueled media planning has given agencies amazing efficiencies when it comes to driving success for their clients. We leverage data and technology to drive success for our clients, but we never forget the importance of building strong, local relationships with the people on the ground in the markets we want to reach. We work closely with traffic managers, salespeople, GM’s and analysts who will advocate for us, and our clients, to drive the results we want.

simple, honest, and straightforward.

We don’t make money by encouraging you to spend more. Ainsley is a fee-based, commission-free media planning and buying agency. That 15% your last agency took? Keep it – consider it a 15% discount, or get 15% more reach by putting it back into your media plan. When you work with Ainsley, we give you a fixed fee to plan, place, manage and track your media campaigns, no matter how much or little you spend. That way we’re all on the same page, focused on the same thing – getting you the most for every media dollar you spend.

How We Do It

Who We Are

We’re a boutique agency with tons of experience. We work with small, medium, and large national clients that love us. We consult, research, strategize, and deliver. We’re headquartered in Baltimore, have an office in Raleigh, and have employees in New York, Pennsylvania and Colorado. We do what we say we’re going to do, and never stop working for you.

Quick Facts

  • Established in 2010
  • Offices in Baltimore and Raleigh
  • We work with small businesses, mid-sized firms and national brands
  • Full service marketing agency

We've Worked With...

DAP

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DAP

How We Helped

  • TV Buying & Planning
  • Print Buying & Planning
  • Digital Buying & Planning
  • Creative Production

1-800-GOT-JUNK?

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1-800-GOT-JUNK?

How We Helped

  • Radio Buying & Planning

Nu Look Home Design

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Nu Look Home Design

How We Helped

  • TV Buying & Planning
  • Radio Buying & Planning
  • Creative Production